November 30, 2022
Digital Transformation

If you’re a traditional firm wanting to undertake a successful digital transition, you’ll need the appropriate tools on your side. You can build an effective workflow that boosts productivity, employee engagement, and workplace happiness by tackling critical areas of your organisation with digital solutions. 

Not only that, but artificial intelligence and machine learning will allow you to automate a variety of jobs, giving you a competitive advantage over other small enterprises. You may build more effective company processes with a digital business transformation to compete with larger organisations on a budget. 

These digital solutions are applicable to a wide range of business models, so no matter what type of company you run, you may benefit from what they have to offer. However, embarking on a digital transformation project might be intimidating. 

What Does Your Company Need to Do to Expedite Its Digital Transformation? 

Here are seven technological solutions that are critical to your digital strategy, along with how you can include them into your digital transformation:

  1. Team Communication:

It’s difficult to keep track of employee communications, especially as your company expands. Your team will be able to talk, exchange files, and more using a platform like Discord or Slack. 

Slack also interfaces with other apps, allowing for a more efficient workflow. You may build a Slack channel dedicated to water-cooler discussion so that employees can conduct off-topic chats as they would in the office. 

This aids employee engagement and business culture in distant organisations. The best collaboration suites also contain features for quick communication, such as instant messaging or multi-user video conferencing. 

Other popular conferencing applications, including Zoom, have burst in popularity, and may be used for a variety of talks and meetings, including webinars, lectures, and conferences.

  1. Project Management:

Businesses, particularly those that use a remote workforce or require collaboration across many teams and departments, require assistance in keeping track of projects and goals. 

Although email may appear to be sufficient at first, it is simple for team members to be left out of an update if they are not included in the most recent communication. 

Plus, when there are numerous projects in the works at the same time, it clogs the Inbox and makes things difficult to follow. Asana, Atlassian, Slack, Monday, Trello, or Jira (to name a few) all provide sophisticated tools to assist managers to assign key tasks, manage processes, and remain up to date on progress, all in an easy-to-monitor display.

Project management that is more effective may keep teams out of time-consuming conferences and permit them to emphasis on their work. It may also assist in synergistically accelerating the adoption of other digital solutions.

  1. Cloud storage:

The way businesses, nowadays, store and access data has been a drastic change through cloud computing. With cloud computing, businesses can store data on distant yet secure servers, which will help them in easier scalability, quicker deployment of new solutions, and better data management. 

Cloud storage solutions like Google Drive, OneDrive, and DropBox are great for the mobile workforce since they offer access to data whether working from home or on the road. 

Employees may get information no matter where they are. Cloud computing, which is usually handled by third parties, allows you to construct, store, and deploy new apps, save ever-evolving volumes of data, and react swiftly to changing demands.

  1. Email marketing:

Email marketing is still one of the most successful and widely used digital marketing strategies. Designing, sending, and reviewing the outcomes of your email campaigns is simple using a platform like GetResponse, MailChimp, or Constant Contact. 

You can see who opened your email, who clicked on the links, and who could be most interested in a follow-up offer or message. You may send customised email offers to both new and returning customers using segmentation, ensuring that everyone has a distinct customer experience.

  1. CRM:

Shorter sales cycles, sales automation, faster answers, more retention, and more in-depth research of what works to get leads to make purchases are all a few benefits that CRM (customer relationship management) offers. 

Sales teams, marketing teams, and accounting departments may all work together smoothly with a CRM to guarantee that a client’s demands are satisfied, even if the customer is located remotely. 

The main advantage of having your data in a digital CRM application is they are stored in the cloud – this means you can access your data from any location. Salesforce, Zoho, Hubspot, and Freshsales are some well-known and outstanding CRM applications that may assist remote employees in maintaining good customer service standards regardless of location. 

Even during a pandemic, an excellent digital CRM solution may pay off for a company by allowing them to manage client connections more efficiently.

  1. HR:

A robust human resources team is unlikely to exist when a small firm is just getting started. HR management software can help with this. From organising staff hours to sending out corporate notifications to collecting bank information for direct deposit, it can do it all. 

There are a lot of little aspects that new business owners may ignore, exposing the company to litigation and other problems. 

With a self-service option, many companies allow employees to handle adjustments and updates themselves. Namely, Zenefits, and BambooHR are three of the most popular HR management solutions. 

Using digital technology to manage these duties allows HR personnel to spend more time on value-added tasks rather than manually dealing with everything connected to recruitment, hiring, and employment.

  1. Accounting:

Accounting is a demanding responsibility for many small company owners, and it is easy to disregard it. If you ignore it too much, you risk forgetting to account for your monthly payroll expense in your cash flow analysis and facing an audit. 

By tracking spending and profits, reconciling your debts, issuing invoices, making expense reports, and practically everything else that you should keep track of on your tax returns, online accounting software like QuickBooks or Xero may take the position of an accountant and bookkeeper.

If you are looking for an IT company in Sydney to help you provide IT solutions and more, MSP Corporation could be the one for you. MSP Corporation has aided a number of Sydney-based businesses and people in realising their full potential. 

MSP Corporation’s solutions and services aren’t confined to their server-based activities. They can also help you set up efficient workstations. 

They offer the latest and most up-to-date equipment, internet services, and mobile devices to ensure that your office space and staff are as productive as possible. 

Call 1300 554 404 or email sales@mspcorp.com.au for more information about their IT services in Sydney.

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